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Advertising Manager Interview Questions

Top 5 advertising manager interview questions with detailed tips for both hiring managers and candidates.
Paul Peters
By Paul Peters, May 23, 2023
Paul Peters is the Chief Editor of Betterteam. He's a former print journalist and small business owner and has written articles for a variety of newspapers, magazines and websites.
Advertising manager discussing client's brief with team members

Advertising managers lead advertising campaigns in order to promote the sale of products or services. They collaborate with clients to determine advertising goals and the best methods to use to increase awareness of the products. They discuss financial issues with clients and ensure that budgets are adhered to.

When interviewing advertising managers, look for candidates who have excellent listening skills in order to understand the needs of the client, as well as those who have a record of sales excellence. Be wary of candidates who lack leadership, analytical, and motivational skills.

Interview Questions for Advertising Managers:

1. Can you tell us about an ad campaign you managed that you are particularly proud of?

Assesses the candidate's experience in the advertising world and their verbal skills in defining the campaign.

2. How would you persuade a client to use social media as an advertising platform?

Evaluates the candidate's method of dealing with clients, as well as their knowledge of the role social media plays in advertising.

3. How do you analyze and determine the best media to use for a product or service?

Establishes the candidate's knowledge of advertising across a broad range of media options.

4. How would you communicate a client's needs to your creative team?

Tests the candidate's ability to lead and to communicate effectively with other staff members.

Examines the candidate's industry knowledge and resourcefulness.

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